How do I set up an account with World Arts?

Establishing an account with us is simple. We need some basic information from you, including your company name, contact person, phone number, email address, physical address, billing address if different from shipping, and sales tax exemption certificate if applicable.

Your sales representative or CSR can help.

I’m sales tax exempt, what documentation does World Arts need to support that?

We need your state’s sales tax exemption certificate. In Indiana, it is known as Form ST-105. If you don’t have one handy, please go to the State of Indiana’s website and print a copy, fill it out, and either email or fax it to us.

I run a nonprofit business. Can you invoice my project tax-free?

Absolutely. All you need to do is provide the Indiana State Form ST-105 General Sales Tax Exemption Certificate at the time you request a quote, and we can setup your company as a nonprofit entity.

How do I go about getting an estimate from you?

Simply use our online estimate request form by clicking here. Otherwise, the best way to ensure that we get all the information necessary to do an accurate quote is to give us a call and speak with one of our customer service representatives.

What information do I need to provide in order to get a price estimate?

The cost for many projects can be accurately estimated by providing the information requested on our online estimate request. If your project requires options not included on the form, or if you have questions concerning the information needed, please contact us. We will be happy to help you.

Do I have to pay for my job upfront?

Until we establish a relationship with a customer, we request that they either submit and get approval on our company credit application or pay for at least half of their job upfront. Once a favorable credit history has been established with World Arts, we can consider invoicing your projects after delivery.

How long does it take for you to complete my order?

The world of printing ebbs and flows. We strive to have print requests completed within 5-7 working days after final proof approval, subject to the current workload at the time the order is placed.

We also realize there are times when you need us to step it up and deliver your projects sooner. We will do our best to honor your requests for quicker delivery if it is in our power to do so. It is always best to check with us early on in the development of a project so that we may help complete your project on time and on budget.

Can I get samples of paper for my project?

Using the right paper (i.e. stock) can make all the difference in how your project is perceived by the end user, whether customer or staff. It speaks to your company’s brand and reveals much about your organization.

So, we’re happy to provide samples – just reach out to your sales representative or customer service representative, and we will be glad to help.

What file format should I use when submitting my electronic document for printing?

PDF (Portable Document Format) is the preferred file format for submitting digital documents. Note: When creating a PDF file for print reproduction choose a PDF Style targeted for Commercial Printing. Examples of such would be PDF/X-1a:2001 and High Quality (Press).

Application files can also be submitted. Note: When providing application files all supporting files (placed graphics, fonts, etc.) will need to be provided.

What is the difference between Raster and Vector images?

Raster images are comprised of individual pixels of color arranged to display an image. Vector images are made up of paths, each with a mathematical formula (vector) that describes the shape of an object. Color fill is assigned to the border and inside of the shape.

Among the different properties of each type, the more significant for print reproduction is that raster graphics are resolution dependent, so the image quality will degrade when reproduced at an enlarged size. Since mathematical formulas dictate how the image is rendered, vector images retain their appearance regardless of size. They can be scaled infinitely.

At what resolution should I save my photos and graphics?

To achieve good image reproduction the file resolution for all elements contained on the page should be set to 300 dpi. Photo (raster) images to be placed within the document should be sized so that enlargement of the image, when placed, is minimal. The image file should then be saved at a minimum of 300 dpi. Note: Saving photo images at a resolution higher than 300 dpi will not create better image reproduction. It will create unnecessarily large document files.

Why do the printed colors not match the colors on my computer?

This can become a confusing answer. We will attempt to simplify it somewhat.

We will describe all color as a spectrum. There is a color spectrum containing all colors that are visible to our eyes. But, we know that there are colors outside of those that can be seen; ultra-violet and infa-red. So we describe color that can be seen as being colors within the Visible Spectrum.

Your computer’s operating system organizes the display screen into a grid of x and y coordinates, like a checkerboard. Each little box on the screen is called a “pixel” (short for “picture element”). Colors appearing on your monitor are produced by varying the intensity (value) of red, green and blue (RGB) light striking each pixel.

Conventional printing techniques reproduce images by converting the original image into a series of small dots (halftone) on a printing plate. Color images employ four halftone plates, each assigned to print a specific color in the printing process. The same four process colors, cyan, magenta, yellow and black (CMYK), are used to reproduce all color imagery. Values of color are achieved by varying the size of each individual dot (halftone cell) on an each individual color plate.

The number of colors in the spectral range that can be manufactured using RGB transmitted light are greater than those that can be being produced with CMYK printing ink. This explains why there are colors that can be seen on your monitor that will appear differently on in print.

What is a proof and why is it important that I look at it?

In printing terms, a proof is a one-off copy of your document after all modifications and printing setup processes have been completed. It is your last and best opportunity to make sure that the print job comes out the way you want. By carefully inspecting the proof, you can help us assure an accurate, flawless delivery of your print job on the first run.

What types of proofing do you provide?

We offer three proofing options: an online proof, a low resolution printed imposition proof, and a high resolution printed color contract proof.

Your initial pricing includes a low resolution printed (hard copy) imposition proof. If color matching or halftone quality is critical, then we would recommend that you request a high resolution printed (hard copy) color contract proof be included in your estimate.

The online proof is the least expensive proofing method but is not accurate for color or halftone quality. If color accuracy and halftone quality are not critical, an online proof could suffice. Online proofing also saves time from mailing printed proofs. Online proofs are typically used when corrections have been made to your file after review of the printed proof.

If new files are submitted or new proofs are required, additional charges will be incurred.

Why do I have to sign the proof?

We use the high-resolution proofs to match color as your print job comes off the press. It helps ensure the best quality.

I need corrections done to the proof. What are my next steps?

Great question! We want to make sure you end up with the best printing for your investment, so catching errors now is fantastic!

Please let your sales or customer service representative know what needs to be changed. Submit any new artwork, and we will produce a new proof.

If you don’t need to see another hard copy of the proof, we can send you a PDF of the revisions. We ask that you sign the first round and add “with changes.”

If the PDF revision is OK for printing, respond to our email with “approved to print” and we’ll take it from there.

Why do the printed colors look different from the colors on my screen?

In short, printers and monitors produce colors in different ways.

Monitors use the RGB (red, green, blue) color model, which usually supports a wider spectrum of colors. Printers use the CMYK (cyan, magenta, yellow, black) color model, which can reproduce most—but not all—of the colors in the RGB color model. Depending on the equipment used, CMYK generally matches 85–90% of the colors in the RGB model. When a color is selected from the RGB model that is out of the range of the CMYK model, the application chooses what it thinks is the closest color that will match. Programs like Adobe Photoshop will allow you to choose which color will be replaced. Other programs may not.

What are Pantone colors?

Pantone colors refer to the Pantone Matching System (PMS), a color matching system used by the printing industry whereby printing colors are identified by a unique name or number (i.e.: PMS 200). Each PMS number describes the specific ink mixing formula to achieve the desired color. This helps ensure that colors turn out the same from system to system, and print run to print run.

What are the different grades of paper and their respective basis weight?

The basis weight of a given grade of paper is defined as the weight (in pounds) of 500 standard-sized sheets of that paper. With that in mind, here are different examples of paper grades and their respective basis weights:

Bond: Most commonly used for letterhead, business forms and copying. Typical basis weights are16# for forms, 20# for copying and 24# for stationery.

Text: A high-quality grade paper with a lot of surface texture. Basis weights range from 60# to 100# with the most common being 70# or 80#.

Uncoated Book: The most common grade for offset printing. Typically 50# to 70#.

Coated Book: Has a glossy finish that yields vivid colors and overall excellent reproduction. Basis weights range from 30# to 70# for web press, and 60# to 110# for sheet press.

Cover: Used in creating business cards, postcards and book covers. Can be either coated or uncoated. Basis weights for this grade are 60#, 65#, 80# or 100#.

What is the difference between coated and uncoated paper stock?

Uncoated stock paper is comparatively porous and inexpensive, and is typically used for such applications as newspaper print and basic black-and-white copying. Coated stock, by contrast, is made of higher quality paper having a smooth glossy finish that works well for reproducing sharp text, clear graphics and vivid colors.

What does “camera ready” mean?

In the digital age of printing, it means that an image file submitted for printing is ready to be transferred to the printing plates without any alterations.

What does “bleed” mean?

Bleed is the term used to describe the area outside the final trimmed edge of the printed piece. On a press, the artwork is printed on a large sheet of paper and then trimmed down to size. Small mechanical variations throughout the production process can end up leaving a hairline white edge on items touching the trimmed edge, if the image is not extended beyond the final trim size. Extending images 1/8″ beyond the final trim size guarantees that images truly will go all the way to the edge of the printed paper.

What is color separation?

Color separation is the process of separating a colored graphic or photograph into its primary color components in preparation for printed reproduction. For example, to print a full color photo with an offset printing press, we would create four separate printing plates each accounting for one of the four basic printing inks (cyan, magenta, yellow, and black) needed to reproduce the image.

As the paper is fed through the press, each single-color plate puts a halftone image onto the paper. As the different colored inks are applied, the dots within each halftone visually blend together to create the colors needed to reproduce the original image.

What is halftone printing?

Halftone printing converts a continuous tone (solid areas of black or color) photograph or image into a pattern of different size dots that simulate continuous tone. When examining the page closely, you will see a series of dots spaced slightly apart. At a normal viewing distance, however, the spacing between dots becomes essentially invisible to the eye and what you see is a continuous tone.

Is white considered a printing color?

No. White is not generally considered a printing color as typically the paper itself will be white. If a colored paper (something other than white) is chosen, then white becomes a printing color if any text or graphics require it.

What are the types of bindings I can use for multi-page projects?

Some of the common methods of binding books and other multi-page documents include:

Perfect binding: Gluing the outside edges of the pages together to create a flat edge.

Saddle-stitch binding: Using staples along the folds of the pages to bind them together.

Spiral binding: Wires in a spiral form threaded through punched holes along the binding edge of the papers. Allows the document to lay open flatly.

Plastic comb binding: Similar to spiral binding but using a tubular plastic piece with teeth that fit through rectangular holes punched into the binding edge.

Three-ring binding: Holes are punched into the pages and fitted into a binder.

Case binding: Sewing the pages together and then attaching them to a hard cover.

If I have an issue with my printing, what do I need to do?

Our team is made up of experienced craftsmen with decades of printing under their belts. But sometimes things happen. If you are dissatisfied with your finished product, please contact your sales representative or CSR. We’ll work with you to make it right.

How will I receive my final product?

Typically, your product will be delivered in one of three ways. We currently have a fleet of delivery vans that are used to deliver the majority of products within a 60-mile radius. We also use UPS/Fed Ex for smaller orders (generally less than a 100 lbs.) that are going outside the 60-mile delivery radius. For larger orders (over a 100 lbs) going outside the delivery radius we will use an outside carrier service.